Cultivate your reputation
as an Employer of Choice
These videos are tools to clarify and enhance your employer brand, reduce friction in recruitment, and strengthen trust with future hires. We work closely with People & Culture teams to uncover what makes your workplace different - and translate that into strategic, people-led content you can use across hiring, onboarding, and internal comms.
Cultivate your reputation AS AN
Employer of Choice
Hiring doesn’t start with a job ad.
It starts with how people feel about your organisation.
Even with the right systems in place, attracting and keeping the right people can still feel like a scramble.
The most persuasive message for jobseekers comes from the people already doing the work.
When they hear directly from your team - and the message is honest and clear - they start to see themselves in the role. They don’t just apply. They connect. And they stay.
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people trust what they can see.
Anyone can talk about a great workplace. But when your team shares their own experience - honestly and openly - people listen.
Video lets candidates and new hires see behind the scenes. It builds trust before day one. It helps staff feel proud, aligned, and part of something bigger.
Video solutions built to support your entire employee journey.
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Employer Branding Video
This short, values-led video helps potential hires get a genuine feel for your workplace. It’s designed to sit proudly on your website and be repurposed across your digital channels.
- Duration: 60–90 seconds
- Content: Interviews with leadership and staff, showing daily operations and team dynamics
- Usage: Careers pages, social media, and job listings
- Outcome: Helps candidates assess fit early, reducing mismatches and improving retention
Strengthen your employer brand with a values-led video built for long-term visibility.
- Duration: 60–90 seconds
- Content: Interviews with leadership and staff, showing daily operations and team dynamics
- Usage: Careers pages, social media, and job listings
- Outcome: Helps candidates assess fit early, reducing mismatches and improving retention
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Recruitment Campaign Video
A deeper dive into what makes your team a great place to grow. This video brings together staff voices to show authentic team life. Built for active recruitment campaigns, it helps bring the right applicants through the door.
- Duration: 2–4 minutes, with social cutdowns
- Content: Team interviews focused on culture, support, lifestyle and growth
- Usage: Job ads, SEEK/Indeed, socials, job fairs, referrals
- Outcome: Builds clarity and connection - helping candidates self-select and helping you stand out in a crowded hiring market
Bring your team’s voice to life and attract the people who truly fit.
- Duration: 2–4 minutes, with social cuts
- Content: Team interviews focused on culture, support, lifestyle and growth
- Usage: Job ads, SEEK/Indeed, socials, job fairs, referrals
- Outcome: Builds clarity and connection - helping candidates self-select and helping you stand out in a crowded hiring market
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Onboarding & Culture Videos
These internal-use videos help new team members feel connected from day one. They’re designed to reinforce your culture, ease first-week nerves, and build early alignment.
- Content: Leadership messages, team introductions, and overviews of values, traditions, and day-to-day life
- Usage: Onboarding programs, intranets, or welcome packs
- Outcome: Supports a smoother start, fosters early engagement, and strengthens cultural alignment
Start strong. Welcome new hires with warmth, clarity, and a sense of belonging.
- Content: Leadership messages, team introductions, and overviews of values, traditions, and day-to-day life
- Usage: Onboarding programs, intranets, or welcome packs
- Outcome: Supports a smoother start, fosters early engagement, and strengthens cultural alignment
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Visual identity add-on
Professional photography captured alongside your employer brand video.
This add-on includes a cohesive set of still images that complement your video content. We can capture team portraits, behind-the-scenes moments, and workplace details - ideal for internal and external channels. The result: a consistent visual identity across every candidate touchpoint.
We guide you through a streamlined, strategic process:
Book a Discovery Call
We start with a conversation to understand your goals, audience and culture. Whether you're building your employer brand, launching a recruitment push, or strengthening internal engagement, we’ll help clarify what kind of content will make the most impact.
Strategy & planning
We develop a clear plan, including messaging, interview questions, shoot logistics and how the video will be used. You’ll know exactly what’s happening and when - and we’ll keep things simple, efficient and aligned with your internal timelines.
Film with Ease
We capture real moments and real voices - no scripts, no stress. We create a relaxed environment that helps your people feel comfortable and speak from the heart. This is where the magic happens.
Delivery & Strategic Rollout
You’ll receive polished, ready-to-use content in formats that work across your careers page, social media, onboarding and beyond. We’ll also help you roll it out strategically - so your message lands with the people who need to see it.
WHAT YOU CAN EXPECT
You’ll walk away with a clear, consistent message - anchored in your culture - that you can apply across touchpoints, from recruitment marketing to onboarding and internal engagement.
We take time to understand your goals, pain points and internal dynamics before we hit record.
We help you shift from reactive recruitment to proactive reputation-building.
01
We’re not sure what kind of video we need - can you help?
Absolutely. Our first step is a discovery call to understand your goals, audience and challenges. From there, we’ll shape a plan together - whether it’s one key piece of content or a full campaign.
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What makes your videos different from other recruitment videos?
Most recruitment videos feel either overly polished or underwhelming - scripted soundbites, generic stock footage or surface-level smiles. Ours are different.
We focus on real people and honest perspectives. By interviewing your team and showing everyday moments, we create videos that feel authentic and specific to your workplace - not interchangeable with anyone else’s. They're designed to build trust, offer clarity and help the right people see themselves as part of your team.
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How much does it cost?
We offer tiered packages depending on your needs. Most projects start from $6,000+ and include strategy, scripting, production, editing and delivery of ready-to-use formats. A full quote is provided after our discovery call.
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Do you offer photography as well?
Yes - photography is available as an add-on. It’s a great option if you need stills for your website, socials or internal communications alongside your video content.
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We’ve never done a video project before, what’s expected of us?
Not much. We guide the whole process - from planning and logistics through to interviews and delivery. You’ll just need to nominate key people for filming and help us understand what matters to your team. We take care of the rest.
What if we have a small team or a niche role to fill?
That’s where culture-led content shines. Whether you’re hiring one person or building a long-term brand, showing who you are - and why your team loves being there - goes a long way.
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We’re not sure if we’re “camera ready.”
That’s totally normal - and it’s our job to make people feel comfortable. We create a relaxed, low-pressure environment and ask thoughtful questions that bring out real, human responses. No scripts, no acting - just honest conversation.
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How long does the process take?
Most projects take 4-6 weeks from booking to final delivery, depending on the scope and your team’s availability. If you’re on a tight timeline, we’ll do our best to accommodate.
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Can you help us use the video once it’s finished?
Yes. We deliver your content in ready-to-use formats for your careers page, job listings, onboarding and social media. We’ll also guide you on how to roll it out in a way that maximises reach and trust.
culture
Start with one video - or build a full recruitment toolkit.
Either way, you’ll have strategic, people-centred content you can use again and again.
Our process is collaborative, low-lift, and built to respect the demands of busy P&C teams.
Let’s turn your
INTO your competitive edge.
Let’s turn your
culture
Our process is collaborative, low-lift, and built to respect the demands of busy P&C teams.
Either way, you’ll have strategic, people-centred content you can use again and again.